Daily Archives: December 14, 2017

Attract More Customers With Advertising And Product Photography That Grabs Attention

If your company has products to sell, it is vital that you get your advertising and product photography absolutely right. The major purpose of advertising is to arouse the consumer’s desire to own any given product. Advertising photography is used to stimulate these desires to result in an actual purchase. Product photography can be less alluring but still needs to make the item look good.

The photography of your products could be what your potential customer sees first, either on your website or in a catalogue or brochure. It is therefore very important to have quality shots of your items. Poorly lit or out-of-focus advertising photography will not help sell your products. For website sales particularly, customers prefer to see what they are buying or enquiring about, so make sure that your advertising and product photography makes the most of your product to ensure your sale.

To find out how to get the most from your company’s advertising and product photography, call us now on 0117 929 9150 or send us an email.

Invest in professional advertising and product photography for the best results
It is always advisable to get pictures done by a professional photographer with proper studio lights and cameras. A professional will also have technical knowledge and experience of what will work best for you and your product photography. For example if you are selling clothes, you may want a location shoot. But if you are selling power tools, a studio shoot would probably work best. Similarly, the demands of different media vary – photography for the web has its own rules.

At Deckchair we have an in-house advertising and product photographer and studio facilities. We will use our experience and creative expertise to produce stunning advertising and product photography for your catalogues, brochures, mailers, PR, exhibition graphics or website. We can do straight pack shots or take a more creative route. Our photographer will work closely with the creative director to ensure that the overall design is powerful and captures the very essence of your business. We also have many connections with local PR, press and fashion photographers with whom we work closely on projects.

Tokina 10-17 Review – A Fun Lens For Creative Photography Use

The Tokina 10-17 fisheye lens is a premium lens for either your Canon camera or Nikon camera. With a great rotary zooming system it’s a rather low priced lens compared to other lenses you may look up or have already purchased.

It provides great clarity and is one of my favorite lenses that I have ever purchased. I will list all the benefits and features of this lens below:

-This lens is optimized for either Canon or Nikon cameras showing it’s diversity among the different camera users.

-It has a minimum of f/22 to f/3.5 – 4.5 apertures range that allows a good amount of light into your camera’s image.

-The minimum focus distance is around 5.5 which is about 14cm. This allows you to get up close to the object without suffering any sharpness from the photo.

-The Rotary Zooming system allows you to zoom in on images with ease.

-The maximum outer diameter is around 2.75 which are 70mm.

-The lens type is a fisheye with a minimum focal length is 10mm and a maximum focal length of 17mm.

-With the fisheye lens you can create great special effects, with great sharpness towards the center of your images. This allows a lot of creative freedom for the photographer.

The Tokina 10-17mm fisheye lens is a great lens when you are dealing with any special effect projects. This lens is especially great for aerial photography, indoor photography and even portrait photography for kids!

It allows great sharpness towards the middle of the image and less sharpness on the outside of the lenses. Overall, I find this lens sharp enough for most creative purposes.

Tokina delivers a great product as they always do with a great lens that is usable for any Nikon or Canon Digital cameras. At the time of this writing, both Nikon and Canon still do not produce their own zoom fisheye lens.

Note that this is not an everyday camera lens, it is a lens that should be used for your own artistic views or making a creative move with your pictures. That being said, you can take out this lens from your camera bag whenever you feel like lacking in creativity.

Overall, I recommend the lens for anyone into photography and are in the market for a high quality fisheye lens. For a zoom fisheye lens, this might be your only options currently on the market.

3 Reasons to Sell Your Intel Stock

Although Intel (NASDAQ: INTC  ) stock may look cheap compared to theS&P 500, there’s good reason for the low price tag. Between a faltering PC market, anemic revenue growth, and profitability concerns, Intel investors have a lot of things to worry about. Together, these factors certainly beg the question: Should you sell your Intel stock today?

PC sales still top dog
As exciting as it is for Intel to develop cutting-edge technology that threatens ARM Holdings‘ mobile computing stronghold, the company remains deeply entrenched in the PC market. Intelreported its second-quarter earnings results last week, showing that more than 63% of the company’s revenue came from its PC client group segment. With worldwide PC shipments as bad as they’ve been, it’s not surprising that investor enthusiasm would be muted toward the company’s mobile computing ambitions. Simply put, it’s going to take a considerably large tail to wag this dog.

Anemic revenue growth
Without revenue growth, a company’s earnings growth potential is dampened because there’s only so far cost-cutting can take profitability to new heights. Intel lowered its full-year forecast, now expecting revenue to be flat year over year, which doesn’t bode well for profit growth. Analysts expect Intel to post a 12.2% decline in earnings this year and grow by 5.9% in full-year 2014, driven by a 3.9% increase in revenue. For the long-term investor, profitability growth remains a fundamental driver of shareholder returns. Will a 5.9% growth in earnings from a weak comparable be enough to drive Intel stock higher?

Falling prices
Assuming Intel is successful as it gears up to enter the ultra-mobile space with its upcomingBay Trail processor, it’ll likely have a negative impact on the company’s average processor selling price. In order for Bay Trail to gain market share against the ARM competition, I’m expecting its average selling price to be somewhere in neighborhood of Qualcomm‘s, which is about $22 — roughly one-fifth of Intel’s estimated average selling price of $107. Additionally, the mobile computing revolution continues to put negative pressure on the price of PCs, further compounding Intel’s average selling price pressures.

The hope is that any future decline in processor average selling price can be offset with an increase in unit volume, but that’s not guaranteed, nor does it mean total dollar profits will remain stable. Even if Bay Trail can maintain profit margins in line with the rest of Intel’s processors, a $22 or even $30 processor simply doesn’t have as much available profit as a $107 chip.

Ultimately, Intel’s profitability prospects will be driven by a number of variables, including how the overall PC market fares, if average selling prices decline due to consumers shifting to products like Bay Trail, and if Intel can make up any shortfalls with sufficient unit growth. It’s not exactly clear-cut.

No catalyst in sight
We may get a better sense of Intel’s future prospects during its investor meeting in November, but it likely won’t be until its 2014 earnings results that investors begin to get the scoop how these headwinds are actually influencing results. At that time, Intel’s Haswell and Bay Trail processors will have made their run, investors will know if the PC market has begun to stabilize, and we’ll know if ultra-mobile products are hurting Intel’s total profitability thanks to declining prices.

If you’re an Intel shareholder, the question you should ask yourself is if it’s worth waiting around for the clouds of uncertainty to potentially clear up. Being a longtime Intel stock owner myself, I’m seriously considering taking my own advice and selling my shares in the coming weeks. There are plenty of compelling opportunities where the path to long-term shareholder success is much clearer.

Paramount Theme Park Murcia Boosting Housing Economy In Spain

The idea of having the Paramount Theme Park Murcia built within the town has definitely given the housing economy in Spain a big boost. The idea of having a theme park to rival that of Disneyland Paris has caught the attention of locals and tourists alike. According to the proposed plans for the theme park, it will be built on the adjacent property close to Polaris World Resort Condado de Alhama which is nestled between the Parque Regional de Carrasco y El Valle and Parque Natural Sierra Espuna. Plans are put in motion already for this project and most of the parties involved are hoping to finalize it by April 2011.

Investors from around the world especially around Europe are planning on expanding their business in Spain now that plans for the Paramount Theme Park Murcia are already under way and with the low cost prices for housing; more and more businesses are looking forward to purchasing a place to set up shop.

Locals who previously left town due to the economic crisis should consider returning and claiming their investments especially when Paramount Theme Park Murcia will be built soon. Just think about the value of your property once the theme park is finished so for those who have left, better start thinking about coming back. Otherwise, international investors will be reaping all the rewards in the future.

Whether you are a local resident or a tourist who is looking for a place to build your home, think about visiting Murcia. Aside from the competitive deals you can choose from, imagine what it would feel like to be close to one of the most entertaining places in the world.

Paramount Theme Park Murcia has definitely worked its magic in this town and with investors from Spain and other European countries lining up; this will definitely be a place worth visiting in the future.

Multimedia cell phones to make an impact in India

India is a country where a majority of crowd belongs to the middle class. For such people, buying a smartphone with high end specification can be a problematic issue as their budget would restrict them by a good margin. Multimedia cell phones can be an ideal option for these people as it would give them most of the privileges that a smartphone offers and moreover, it would also fit into the budget. Some of the exclusive features are:

Gallery: Gallery is a place where all multimedia files in form of pictures, videos, songs, etc., are stored. This section allows users to browse all their personal and downloaded files through a single portal. Multimedia cell phones can play videos in a variety of formats including 3GP, AVSEQ, FLV, etc. Similarly, songs can also be played under various formats ranging from mp3 to wma. Camera: Like every smartphone, multimedia phones are also equipped with a camera which can execute the task for image capture and video recording. However, the images cannot be as promising as the images captured by smart phones but would definitely serve the purpose of taking clear photographs. External memory support: With the introduction of memory cards, it has become very easy for users to possess more pictures, videos and songs. Earlier the problem of insufficient storage space in mobile phones restricted the users to accumulate data in large quantity, but now one can easily store data through memory cards. They are available in various capacities like 4GB, 8GB, 16GB, 32GB, etc. Dual SIM support: Dual SIM card support allows the users use multiple SIM cards from a single phone. Both the connections are active at the same time and allow users to set up preferred settings whereby their calls and messages get automatically scheduled with different SIMs. Bluetooth: Bluetooth is an amazing invention whereby people can share multimedia files from one another. The transfers are free and wireless in nature can absorb any another Bluetooth signal upto 20 meters. With an exclusive range of diverseness, serve as an ideal source of communication for the common people of India. People look forward to use technology but due to financial constraints they are often barred. These phones are a perfect blend which has technology with cost effectiveness and therefore, can be regarded as the face of mobile phones in upcoming days.

Why Use A Hospital Grade Breast Pump

The most recommended breast pump available to new moms who are breast feeding is the hospital grade breast pump. The power of these pumps help to stimulate a moms breasts, and help the body as it raises prolactin hormones and oxytocin hormone levels. This helps to to produce the most breast milk.

On big difference between a personal use breast pump and a hospital grade breast pump is that a personal pump is made for use by just one mother. A hospital pump is actually FDA approved for use by multiple mothers.

With these hospital pumps each mother gets her own collection kit. This keeps everything sterile and allows for multiple users while in the hospital .

Using the hospital pump is going to give you a better experience as they are stronger and more durable. This allows them to be more powerful, because their motors are stronger. Even a personal pump that costs the most money can not match one of these. The level of suction is very strong and this leads to great suction and successful pumping.

There is one drawback to these stronger and heavier pumps though. They are bulkier and therefore a little more difficult to take back and forth to work then a personal pump might be. However, they do have a three-year warranty versus a twelve month warranty of a personal pump. They are meant to last.

For many first time moms buying a breast pump, and pumping can be difficult. The idea of being able to rent one first, and a good one at that is something that is appealing to many new moms.

Hospital pumps are great for any type of pumping situation. They are sturdy and can be used daily and frequently. There are some special circumstances when a hospital pump is especially recommended. If you have a premature or a sick child, twin, you need to increase our milk supply, or you need to begin lactation.

A rental is always a good choice because it gives a new mom the chance to try out the pump before she buys one of her own and helps to take away the fears of pumping in general.

What Goes Into Making A Killer Squeeze Page – The Behind Scenes Work Of Expert Designers

Making squeeze pages is an art. And just like every other art that can be performed only by an artist, there are artists for making squeeze pages as well. There are many aspects to it that need to be taken care of keeping the visitor in view.

1) When making the page, a designer always puts two questions to himself. These are –
What will the visitor like? This is not an easy question to answer. His visual judgment aided by experience filters through several options until he gets to the right one for your market and the product.

2) The second question he asks is – what you, the marketer needs? When you work with a designer, you would be asked to state your requirements. There is a lot of flexibility as when doing so. You can let the designer know of your idea for the copy as well apart from just the design of the page. Since designers are also equally adept at SEO, you never know how good your copy can be made.

That apart, getting a page designed will make you come out with something new. Since the competition is intense, and everybody is trying to do well, a visitor is looking for anything and everything different.

If you show a distinguishing character on your page, you have held his gaze. Now if your headline is good, he will go on to the text and you can be reasonably certain that he will sign up.

While text is important for conveying a message, it is not as effective as a video. Comprehending this is no rocket science. You would rather watch a movie than read a book. The same principle applies for squeeze pages too. A video presentation will hold a visitor and give you a chance to talk to him.

As several of the highest converters have pointed out, video is the way to go. Text is now being associated with the small guys and having text alone could seriously undermine your chances.

Don’t spend your resources using a cliched and unproductive template when affordable professional video squeeze pages can be tailor made for your Business to establish it as an authority in your market..

Ajanta Hotel A budget hotel in New Delhi

Ajanta hotel is a comfortable budget hotel in Delhi known for its ideal location and nice hospitality. This hotel has been in business from 1971 and has been approved by ministry of tourism, Government of India. It is recommended by the Lonely Planet Guide, as a nice accommodation in Delhi.

Ajanta hotel in Central Delhi is located in the close proximity of New Delhi railway station, and is a convenient lodging for business travelers as it is very close to the main business centre of Delhi, Connaught Place and it is nearby a famous market called Karol Bagh that has shops and showrooms for clothing, accessories, electronics, etc.

This fine hotel provides various services to its guests including travel desk, to make ones travel in the city and around easy and convenient. The hotel also houses a business centre where one can access internet, fax services and other business services. The in-house multi-cuisine restaurant serves delicious food at all times. Ajanta hotel provides myriad other services to its guests including 24/7 room service, free newspaper, laundry services, parking space, money exchange, etc. There is also an elevator in the hotel so that one does not have to climb up to their room after a long day. The best feature of the Ajanta hotel is that it provides free pickup facility to all its guests from airport and railway stations so that they do not have to take the trouble of finding a cab or an auto to come to the hotel after a long and tiring journey.

Ajanta hotel, a famous Delhi inn houses 74 rooms including budget room, semi-deluxe rooms, deluxe suite, presidential suite, junior suite, superior room and family room. All the rooms except family room can be booked for single and double occupancy and the family room has space for around four people. These rooms are wonderfully furnished, including all the amenities to make the guests stay comfortable. These rooms are equipped with conveniences like Television, telephone, cozy beds, personal safe, attached bathroom with all the required things, etc.

All the features of this hotel like proximity to main centers in Delhi, its services, fares and amenities make it stand apart from all other places to stay in Delhi. This budget hotel in Delhi is a hot favorite amongst a number of Business and regular tourists who prefer reasonable accommodation providing complete comfort and all the basic services. The hotel is just a half an hour drive from the international airport and hence is preferred by the foreign tourists too.